And I had no idea what to write! Then I read the day two e-mail - "Key Words".
"Keywords help you get found by both your readers and the search engines" - OK I get that.
"We're on day 2 of this 30 day challenge and by day 30 you'll understand keywords a whole lot better than you think". - OK I trust you!
And it reminded me of a time when I was working for an organisation.I was instructed by the purchasing department to find the best price for pool chemicals. Yes, really for chemicals to put in the hotel swimming pools, to keep guests safe from whatever it is that might make hotel pools unsafe.
I had no idea what I was meant to be asking for except pool chemicals! So I duly phoned some suppliers (I loved the having to piece it together bit!) and although I was terrified as I was young I duly picked up the phone and contacted my list of suppliers. I was honest and explained my lack of comprehension in this area. Those companies that were understanding and helpful werre put in the tender pile.
I have have recounted this experience several times in my work-life. I have also experienced this "pool chemical" moment several times throughout my work-like.
And what I realise is that sometimes you feel like you will never understand something. And then little by little it becomes clearer and you might even become an expert on the subject.
For those first few days it feels uncomfortable. And whenever I experience something like this I call it my "pool chemical experience" and I know that one day it will make sense and that for now I am in the right place.
I'd love to hear about your "pool chemical" experience.
Have an amazing day!